CULT + KING MULTIVERSE

MULTIVERSE | One Styling Product for Infinite Hair Realities
MULTIVERSE emerges at the interconnection of myriad hair product orbits. It’s all these things ALL AT THE SAME TIME!

1oz mini $22
3oz full size $40
3oz aluminum tube $32

• curl cream
• casting gel
• texturizing paste
• water-soluble pomade
• volume booster blow-dry cream
It is a gel-cream-oil marvel made for curls, with the strongest cast of any C+K product EVER.
It acts like a gel on wet hair, like a defining paste on dry hair, and holds your curl pattern during diffusing. All with no alcohol, no silicone, and no build-up. One jar. Multiple dimensions. Engage.

What’s the big product hero story here? New MULTIVERSE is our first pre-mixed STRUCTURE + SLIP product, opening a jumpgate into Curly spacetime for CULT+KING.

MULTIVERSE is a hold product that strengthens hair and adds control and polish with light-as-feather occlusive oils (MCT). It has so many properties (smoothing, hold, shine, strengthening) that it is essentially an already-pre-mixed C+K product.

Great to use after either C+K Foundation product:  TONIK or SUPERWATER.
Use during wet stylings (where it works like a gel) and as a finishing product on dry hair (where it works like a paste).
Can you cast curls with MULTIVERSE? Yes. It has the most hold of any CULT+KING product when casting curls.
Can you blow out curly hair straight with MULTIVERSE? Yes, you get the same hold when blowing out hair that you get when casting curls, plus the volume that comes from the blow-out. It’s a great blow-out cream for all hair textures and lengths.
Can you mix MULTIVERSE and JELLY? Yes. This mix is an amazing root-booster for big-volume blow-outs, and it will be the most hold you will EVER get from CULT+KING (as of 2025, at least). You may find this mixture too grippy for mids to ends, so we recommend it only at the roots.
Can you use MULTIVERSE as a finishing product? Yes. After drying your hair, apply a small amount to create separation and piece-iness. MULTIVERSE works like a light paste on dry hair only.
Does MULTIVERSE have a heat protectant? No, but you can layer or mix SETSPRAY into your styling routine to add heat protection.
Can you use MULTIVERSE as a traditional pomade? Yes. Work it into wet hair and let it air dry or blow dry. After the style has dried, you can break it up for a dry look, adding a couple more dabs of MULTIVERSE for separation and control.
What if I want a Pompadour? You can have it. MULTIVERSE is a great pompadour pomade if you’re blow-drying with a round brush. Start with a nickel-size dab; add more if you need more control. Finish off with a dab more rubbed into your hand to smooth. Use SETSPRAY to lock it in.
HERO INGREDIENTS:

Strengthens hair with Green Pea Peptides.
Creates shine with MCT (Medium Chain Triglycerides), a very light and nourishing oil.
Inulin from agave is a natural polymer for hold, as well as a prebiotic.
Lavender and black pepper essential oils are antioxidants and create an amazing scent.
DIRECTIONS:

Apply a dime-size amount to wet or dry hair. Add more, if needed. Air dry, blow dry, or diffuse.

For curl casting, add a generous amount to coat from roots to ends.

INGREDIENTS (Most to Least):

Aqua (Water)

Vegetable Glycerin

Caprylic/Capric Triglyceride

Polyglyceryl-4 Caprate

Polyhydroxystearic Acid

Cellulose Gum

Stearyl Alcohol

Sodium Stearoyl Lactylate

Glyceryl Stearate

Xanthan Gum

Piper Nigrum (Pepper) Fruit Oil

*Lavandula Angustifolia (Lavender) Oil

Candelilla Cera

Glyceryl Caprylate

Pisum Sativum (Pea) Peptide

Magnesium Stearate

Inulin

Rosmarinus Officinalis (Rosemary) Leaf Extract

Sodium Citrate

Sodium Phytate

Caprylhydroxamic Acid

*Indicates organic ingredient.

We strive to keep these lists as up-to-date and accurate as possible, however ingredients are subject to change over time. For the most up-to-date listing of ingredients in each product, please refer to product packaging.